PEMVIA SEOUL / DESIGN · COMMERCE · GROWTH
An ecommerce system combining design and performance for Pemvia Seoul.
We brought the migration from Ticimax to ikas, a premium Korean-beauty shopping experience, an SEO-ready catalogue and Meta–Google advertising into one growth system.
TEAM EXPERIENCE
This work was delivered by the same core team under Multimediatick before Derli was established.
DERLİ / PEMVIA
NEED AND SYSTEM / DERLI EXPLAINS
We treated the new store, catalogue structure and customer acquisition as one commerce system.
Pemvia’s move from Ticimax to ikas was more than a platform change. We built brand experience, product data, SEO and advertising operations around one roadmap.
- 01
Brand experience
We translated the existing identity into a clean, premium and product-led digital store system.
- 02
Commerce infrastructure
We built the ikas store from the ground up and configured collections, variants, payments and shipping.
- 03
Catalogue & SEO
We prepared product data for migration and covered titles, descriptions, metadata, category content and technical SEO.
- 04
Acquisition
We managed Meta and Google campaigns across targeting, measurement, catalogue, optimisation and reporting.
STOREFRONT EXPERIENCE / LIVE PRODUCT
Translating an existing identity into a digital store.
Pemvia supplied its logo, colours and brand identity. Without claiming ownership of that identity, Multimediatick translated the clean and premium feel of Korean beauty into navigation, content hierarchy, product presentation and the mobile shopping journey.
DERLI / COMMERCE AND CATALOGUE
We structured the store and catalogue first, then completed a controlled migration.
We rebuilt collections, variants, payment and shipping on ikas. Ticimax data was separated into product, category and content fields, then prepared for launch alongside SEO checks.
- 01ikas store structure
- 02Product and variant mapping
- 03Catalogue + SEO review
- 04Controlled launch
The platform changed while product structure and discovery stayed connected.
SHOPPING EXPERIENCE / PRODUCT PROOF
A continuous journey from category discovery to product decision.
The broad Korean-beauty catalogue became clear menus, fast mobile navigation, readable product cards and benefit-led product detail content.
SOCIAL PROOF / LIVE INTEGRATION
Bringing selected Trendyol customer experiences into the storefront.
We implemented a custom synchronisation system that matches Pemvia products with their Trendyol counterparts. Selected reviews meeting the brand’s rating and content criteria are displayed in the ikas store with clear source, rating, date, username, text and image fields.
Explore the Trendyol Review Integration service
GROWTH AND CONTENT / DERLI EXPLAINS
We supported the new store with advertising, campaign assets and product photography.
We managed Meta and Google campaigns across measurement, catalogue and optimisation. Selected campaign assets and the warehouse product shoot became parts of the same content system.
- 01
Campaign strategy
- 02
Meta Ads
- 03
Google Ads
Store, media and content now follow one customer journey.
CAMPAIGN PROOF / SELECTED ASSETS
Three selected creatives used in managed campaigns.
These three assets represent different product and offer messages used in the campaigns we managed, providing real examples of the store–media relationship. Creative production ownership is not attributed to Multimediatick.
These assets reflect campaign communication from the project period and are not current offers or prices.
We planned a production day and photographed products at the Pemvia Seoul warehouse. The work supported the brand’s content library; the campaign creatives shown here are not presented as outputs of that shoot.
We gathered the verified delivery scope in one record.
DERLI / DELIVERY RECORD
Verified project scope.
- 01
1 ikas store designed and built from the ground up
- 02
1 Ticimax → ikas platform and catalogue migration
- 03
Product, collection, variant, payment and shipping configuration
- 04
Product, category, metadata and technical SEO work
- 05
Product matching and storefront integration for selected Trendyol-sourced customer reviews
- 06
Meta Ads and Google Ads management
- 07
Strategy, targeting, measurement, catalogue, optimisation and reporting
- 08
3 selected campaign creatives
- 09
1 planned warehouse product shoot
Performance results such as ROAS, revenue, CPA, conversion rate or sales growth remain unpublished until verified data is available.
DERLI / NEW PROJECT
Bring design and growth together in one commerce system.
Let’s plan infrastructure migration, catalogue, SEO and advertising through one roadmap.